When we talk about the history of our company, two words appear in our heads - sequence and coherence. It all started in 2015 with the fact that the President of our company contracted the right people into the team, he provided the right people with the right places - these were important steps at the stage of capacity building.
Then together we began to think about which direction to go. We constantly asked questions, arranged discussions, made decisions, analyzed the results and learned to gain a clear understanding of how to develop our concept.
Together we searched for what we could do best, and on what our business model should be based, so we came to the conclusion that by distribution of healthy cereal products to the world, we can come in contact with all people and transfer them a piece of our soul.
Our concept is characterized by incredible simplicity and a deep understanding of what exactly we really care about. So we made the transition from doing everything to concentrating in 3 specific directions, to which we have genuine interest and passion - breakfast cereals, gluten-free products and bird feed.